electronic magazine Arte on Line was first published in September
2000 in an almost amateur effort by its editor, the researcher and
visual artist Regina Célia Pinto. Despite that, however,
it has been very successful - the site has received numerous visitors
and several favorable emails, demonstrating that its contents are
being well received.
Therefore, we published
a proposal for producing a total of five issues in the second edition,
launched in January 2001. As a result, the magazine became more professional
and two more editors from Rio de Janeiro came on board - Marcelo Frazão
and Paulo Villela - as well as countless collaborators from several
parts of Brazil and the world. One of them is Jorge Luiz Antonio, from
São Paulo, who always showed a keen interest and made excellent
suggestions, and became a publications consultant to the magazine.
Foremost among our
international collaborators was Reiner Strasser, a German from Wiesbaden.
He and Jorge Luiz Antonio publicized our publication in the Webartery
list compiled by Jim Andrews, from Canada, who later on honored us with
a link in his well-known site
http://www.vispo.com. In Spanish-speaking countries, much of our
success was due to the sensitive and amiable Uruguayan poet Clemente
Padim. He was introduced to us by Neide Dias de Sá and Álvaro
de Sá, from Rio de Janeiro, who also helped us with their
knowledge of experimental poetry and the book-object.
That is how a very
serious Brazilian magazine that has never been connected to a university,
much less had financial support or sponsorship of any kind, developed
on a modest home computer in Rio de Janeiro, reached the first world
and won respect, garnering, among others, a link in the E-poetry 2001
Festival, a reference point for poetry in academia. Furthermore, its
fourth edition was hailed as the website of the month of January by
the University of Mississippi. At the same time, Brazilian college professor
Diana Domingues, who wrote the well-known book Arte e Tecnologia no
século XXI (Art and Technology in the 21st Century) honored us
by sending Arte on Line no. 3 an article on the INSN(H)AK(R)ES
project she is developing
along with artists and scientists at the Universidade de Caxias do Sul.
Through the Borders
Project, launched in Arte on Line no. 3, we also gained knowledge and
publicized the work of Joéser Alvarez, an artist from the Brazilian
Amazon who uses the digital in an extremely contemporary manner and
lives in Porto Velho, Rondônia.
These facts alone
demonstrate that our original proposal was on the mark when we wrote
that publishing an art magazine in the conventional way would involve
high costs and reach a very limited readership. We said that it would
be opportune and very contemporary to publish a magazine on art on the
Web. This publication's particularity would be the absence of borders.
It would contain articles, essays, works and interviews with artists
and critics from around the world, irregardless of whether they came
from the first world or the third. Our selections would always be based
on the essential criteria of contemporaneity and quality.
The proposal developed
in November and December 2000 was justified as follows:
One of the pathways
of contemporary art is increasingly followed but still little studied:
the twinning of Art and Technology. Most artists and the general public
are unaware that, much more than a tool, computers are giving rise to
new artistic languages. And Arte on Line will always invest in these
languages and the contemporaneity of this proposal.
The Internet is
a medium with democratic aims. Everyone has the right to publish his
or her ideas in cyberspace. One good side of globalization is that it
makes it possible to share experiences at the national and international
level. Arte on Line will take modern-day Brazilian art to the major
centers of the art world and bring the art of those centers to Brazil
in a unique web.journalism experience.
Its objectives include:
Producing and publishing
five issues of a quarterly magazine on contemporary art on the Internet
titled Arte on Line. Its main focuses will be Art and Technology, discussing
and disseminating the contemporaneity of that subject.
Using the power
of globalization to enrich exchanges of artistic experiences because
it is borderless, while emphasizing contemporary Brazilian art.
Creating a space
for artistic and scientific reflections that will bring about new solutions
to old problems, such as the hegemony of some groups and the major centers
of the art world.
Taking a questioning
look at the use of technology in art. Determining new possibilities
and languages, while focusing primarily on computers/contemporaneity
in the arts.
Making room for
visual poetry and the book-object, artist's book or book-work, which
are becoming increasingly established contemporary trends and are expected
to develop tremendously through new computer graphics, sound and animation
techniques for the Internet.
Today we are publishing
Arte on Line no. 5, and looking back on the initial proposal launched
in December 2000, we can clearly see that we have fully achieved the
objectives we set forth. As a result, we have decided not to stop publishing
Arte on Line after the fifth issue, as originally planned. Instead,
we will transform it into the "Museum of the essential and beyond
that," a "work in progress" that will contain the essential
features of the five issues of Arte on Line (which will only be available
on CD-ROM in the future) and go beyond that to include new contributions
Rio de Janeiro,
July 19, 2002.
Regina Célia Pinto